Event Marketing

4 Great Ideas for Marketing with QR Codes

By Warren Lutz – Contributing Writer   Quick response, or QR, codes have only recently picked up in popularity as a handy marketing tool, with often mixed results. But we are learning a few things about what works and what doesn’t. Here are four of the best proven and most promising practices for QR codes […]

5 Great eReader Cases for Your Next Giveaway or Promotion

The two heavy-weights in the eReader market are Kindle at just shy of 50% market share and iPad at 32% according to a recent market report published by ChangeWave. With a growing base of die-hard Kindle fans, and the introduction of the iPad 2, both of these devices are sure to be around for a […]