3 Ways to Give Back Through Marketing

  Guest Post By Shareef Mahdavi, Founder, SM2 Strategic   The United States has been the world’s leading economy for a long time. It also leads the world in terms of giving, whether that comes in the form of charitable donations, philanthropy, or more recently, the rise of social capitalism and the “buy one, give one” […]

Favorite Giveaways from ASI Roadshow 2015

  The ASI Roadshow is a gathering of the Advertising Specialties Institute (ASI) suppliers and offers a behind the scenes peek at the latest giveaway trends and the sales merchandising industry. This year’s show brought in over three dozen exhibitors with thousands of different branded promotional products to cover any and all imaginable event marketing […]

Tradeshows and T-shirts – 50 Shades of Gray

Our project managers and production artists field a lot of questions regarding printing and giveaways. Here are some recent questions we’ve received about ordering t-shirts for tradeshows and events and some tips for success: Q: I want my tradeshow booth staff to wear matching T-shirts but there’s too many people and not enough time to […]

Our Favorite Giveaways from the ASI Advantages Roadshow 2012

By Neets – ETMG Blogger A couple times a year, we have an opportunity to attend The ASI Advantages Roadshow, a traveling mini-tradeshow for folks in the giveaways industry. Each time we go, we come back with a few ideas to share. The show travels to over 60 cities across the United States and Canada. […]

President Obama has Spoken-Only Purchase Cost-Effective Promotional Items

President Obama has Spoken – Only Purchase Cost-Effective Promotional Items By Julee Klein – ETMG Project Manager On November 9th of this year, President Obama published an Executive Order titled “Promoting Efficient Spending.” While the order lists many areas where governmental agencies must cut spending, of particular interest is the “Extraneous Promotional Items” section that […]

Have a Giveaways Distributor on Your Side-Giveaways Part 3

By Julee Klein – ETMG Project Manager & Giveaway Expert A well thought out promotional giveaway is one of the most effective ways to keep potential clients thinking of your company long after your event ends. An experienced giveaways distributor can be that “Personal Shopper” you need  ̶ helping you weed through the myriad of […]

The Top 5 Qualities of a Good Giveaway Item-Giveaways Part 2

By Lee Matsumoto—ETMG Project Manager & Giveaway Expert Whether it’s a tradeshow giveaway, a brand awareness item, or a thank you gift, your giveaway item is a way to communicate your brand. So it should be perceived as having value. Here are five things to consider when evaluating giveaway items: 1. Usefulness: The whole point […]