3 Ways to Give Back Through Marketing

  The United States has been the world’s leading economy for a long time. It also leads the world in terms of giving, whether that comes in the form of charitable donations, philanthropy, or more recently, the rise of social capitalism and the “buy one, give one” movement as modeled by Toms Shoes (shoes) and Warby […]

Tradeshows and T-shirts – 50 Shades of Gray

Our project managers and production artists field a lot of questions regarding printing and giveaways. Here are some recent questions we’ve received about ordering t-shirts for tradeshows and events and some tips for success: Q: I want my tradeshow booth staff to wear matching T-shirts but there’s too many people and not enough time to […]

Our Favorite Giveaways from the ASI Advantages Roadshow 2012

By Neets – ETMG Blogger A couple times a year, we have an opportunity to attend The ASI Advantages Roadshow, a traveling mini-tradeshow for folks in the giveaways industry. Each time we go, we come back with a few ideas to share. The show travels to over 60 cities across the United States and Canada. […]

10 Tips for Planning Your Next Promotional Giveaway Campaign

   Giving a well thought-out promotional giveaway to your potential clients is one of the best ways to continue reminding folks about your company. Here are a few tips to help you plan your next campaign:  1. Start with your budget and the quantity of items you plan to give away. Quantity is critical as […]

Purchase Cost-Effective Promotional Items

  On November 9th of this year, President Obama published an Executive Order titled “Promoting Efficient Spending.” While the order lists many areas where governmental agencies must cut spending, of particular interest is the “Extraneous Promotional Items” section that states, “Agencies should limit the purchase of promotional items (e.g., plaques, clothing, and commemorative items), in […]

Have a Giveaways Distributor on Your Side-Giveaways Part 3

A well thought out promotional giveaway is one of the most effective ways to keep potential clients thinking of your company long after your event ends. An experienced giveaways distributor can be that “Personal Shopper” you need  ̶ helping you weed through the myriad of options, and managing the details of your giveaway project. There’s […]

The Top 5 Qualities of a Good Giveaway Item-Giveaways Part 2

By Lee Matsumoto—ETMG Project Manager & Giveaway Expert Whether it’s a tradeshow giveaway, a brand awareness item, or a thank you gift, your giveaway item is a way to communicate your brand. So it should be perceived as having value. Here are five things to consider when evaluating giveaway items: 1. Usefulness: The whole point […]

The Giveaway Maze-Giveaways Part 1

  On May 19th I headed to San Diego for the Advertising Specialties Institute’s Spring Tradeshow. It was an opportunity to check out and “test drive” the newest giveaway trends and ideas out on the market. With over 100 suppliers showcasing their wares, it was a dizzying experience in a maze of promotional items. It […]

5 Great eReader Cases for Your Next Giveaway or Promotion

The two heavy-weights in the eReader market are Kindle at just shy of 50% market share and iPad at 32% according to a recent market report published by ChangeWave. With a growing base of die-hard Kindle fans, and the introduction of the iPad 2, both of these devices are sure to be around for a […]

USB Flash Memory Prices Increase as Devastation in Japan Ripples Through Supply Chain

Among many far-reaching effects, the devastation in Japan has severely impacted the flash memory market. Japan is home to factories manufacturing key components used in USB flash drives; many have suffered damage to their facilities or are currently without power. The current situation has created uncertainty surrounding future supply availability and pricing of USB drives. […]