success stories

Finding and Maximizing Testimonials

By Warren Lutz – Contributing Writer Heartfelt praise from a happy customer is perhaps the best form of advertising you’ll ever get. Put in the form of a testimonial, it can make a stronger case for using your product or service than anything you could write yourself – for free. Yet few companies do a […]

Marketing and the Growing BYOD Movement

By Michael Grodin – ETMG President Here’s a question: When are you not connected to the Internet? Between home, work, your smartphone and even in your car, chances are you are online at almost any given moment in the day. Along with the mobility that cloud computing affords, it’s little wonder that the BYOD trend […]